Now-a-days human beings are consuming natural resources in an unsustainable way. The environmental pollution, depletion, and degradation of resources have in fact been neglected as compared to the issues related to the industrial growth and expansion. India has not been untouched to this worldwide phenomenon, rather this has been more prominent in India because of the substantial increase in its population, as compared to other developing economies. Compared to consumers in developed countries, the Indian consumer has much less awareness of global warming issues. Successful marketing has always been about recognizing trends and positioning products, services, and brand in a manner that supports buyer intentions. Today, Green marketing is not only a trend but also a way of doing business and businesses that should recognize (a) the value of going green and (b) the message should also be communicated through their marketing program to their consumers
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Employability Skills
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Cehre Par Chehra
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GREEN MARKETING PROBLEMS & PROSPECTS
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- Author: DR. BHARAT BHATI , PROF. R.K. SHUKLA
- Language : English
- Paperback : 233 pages
- ISBN-13 : 978-93-91000-72-1
- Country of Origin : India
- Generic Name : PhD Thesis
- Publisher : Book Rivers (03 August 2021)
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STORE ATMOSPHERICS AND CONSUMER BEHAVIOUR K.SARANYA
The country has seen a radical revolution in retailing
after globalization. Different formats of stores have been
opened up many in cities across India. The multi-storied
malls, hypermarkets, supermarkets have all made a
revolution in retail experience among the consumers.
Therefore, the customers do not only visit the store for
buying goods and services, they go with the expectation of
having fun, entertainment, spending leisure time etc.
Moreover, the consumers‟ purchasing power has been
increasing and this encourages the retailers to concentrate
on building a better environment in the stores.
RETAIL STORE MANAGEMENT
Retail comes from the French word retailler. It was
used with the meaning of "sale in small quantities" in 1433.
Retail is the last phase of an economic activity. As per
Philip Kotler, Retailing includes all the activities involved
in selling goods or services to the final consumers for
personal or non-business use. It is those business firms in
distribution channel that comes at the end of the pipeline
connecting manufacturers and customers.
कामकाजी माताएँ एवं किशोर
कुछ शोध परिणामों से यह ज्ञात हुआ है कि व्यवसाय का प्रकार, व्यवसाय की स्थिति/पद तथा माता का व्यवसाय से समझौते का स्तर, माता की क्रियाओं की गुणवत्ता तथा बालकों की देख-रेख के स्तर में महत्वपूर्ण भूमिका का निर्वाह करता है। इस सम्बन्ध में हाॅफमैन (1989) बताते हैं कि व्यवसायरत् माताओं की कि‛ाोर बालिकायें सामाजिक रूप से अपने आपको अधिक समर्थ पाती हैं। उनके आत्मवि‛वास, आत्म उपयुक्ततता एवं स्वतंत्रता की भावना में बढ़ोत्तरी होती है। यही तथ्य बालकों के लिए अलग होता है क्योंकि माताओं का व्यवसायरत् होना कि‛ाोर बालकों पर अलग प्रकार का प्रभाव डालता है। इसके विपरीत बहुत ही सफलतम परिवारों में व्यवसायरत् माताओं के कि‛ाोरों की बुद्धिलब्धि तथा पहचान अधिक उच्च कोटि की होती है। यह विपरीत प्रभाव कई कारणों से प्रभावित होता है।
CORPORATE SOCIAL RESPONSIBILITY IN INDIAN BANKING INDUSTRY
Initially Indian commercial banks were classified into four core groups viz. State Bank Group (SBG), Nationalized Banks (NBs), Old Private Sector Banks (OPSBs) and New Private Sector Banks (NPSBs). Then one commercial bank was selected from each of the four core groups. The selection of banks from each group was based on a study conducted by IIM-Udaipur along with Economic Times and an independent organization named Futurescape2. Their study identified India‟s top 100 companies for sustainability and CSR.
BIO MATERIALS FOR DENTAL IMPLANTS
Many surgical procedures have been developed to restore more favorable anatomy for prosthesis support. They include vestibuloplasty, Vestibuloplasty with skin or mucosal grafting; and augmentation with bone grafting procedures. These procedures offered short-term improvement to denture stability and retention; however none showed long-term clinical success. Hence implant dentistry had evolved into a reasonably predictable treatment modality for the majority of such patients
Unconditional Love Mom
My world is just a small place with all the comforts- Mother’s lap.” This anthology is written in all genres and languages which makes it more beautiful just like our dear mother. A relationship of a mother and a child is “unconditional” because she loves with our flaws, our mistakes, our grievances, continually forgiving us, giving us another chance to improve and a lot more. Unconditional means loving them without any conditions, regardless of the circumstances, accepting them as they are. A mother can only do such wonders. Every page is fascinating and utterly addictive. Mothers will always bring our teeths shine brighter and make us laugh louder because from where we all came into existence is the only place where the unconditional love started. After all God’s perfection on earth lies in our mothers. Thankyou Mom for everything. Hope you thanked your mom too after reading this book.”
ENTREPRENEURSHIP AMIDST PANDEMIC COVID19
MSMEs play a notable role in economic and social
development, thereby providing flip to entrepreneurship, as they
have inherent features of being innovative and responsive to
changing market changing aspects. MSMEs not only play a crucial
role in providing large employment opportunities at comparatively
lower capital cost but also encourage entrepreneurial activities in
rural and backward areas. But, the large units or Multi-National
Companies are in a better position in the competitive world with
large capital, human resources and Research & Development
section compare to MSMEs.
A Detailed Survey On Religiosity And Paranormal Experiences
This study is about people in their formative years. It is about their beliefs and practices. It is about their personality and how it relates to their beliefs. It involves empirical investigation of 1800 college going men (882) and women (918) with an average age of about 20 years. The subjects are predominantly Hindu (85%), with 12% Christian and 3% Muslim student attending colleges in Visakhapatnam urban area. Data were collected from them using the Myers-Briggs Type Indicator (MBTI) and the two specially developed questionnaires that survey religiosity and paranormal beliefs and experiences. Paranormal beliefs and experiences surveyed included sacred as well as secular beliefs, experiences, and practices. While several studies in the West attempted to explore the relationships between personality, paranormal beliefs and religious practices and experiences, there are hardly any investigations in non-Judeo-Christian cultures. The present study can help by throwing light on the cross-cultural relevance of these findings
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