The book Effectiveness of Rural Marketing of FMCG Product addresses these needs of students who cater to the needs of the same. The book carries 04 detailed topics of marketing along with factors affecting rural marketing and data analysis
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PURITY OF MIND A JOURNEY AGAINST OUR THOUGHTS
Original price was: ₹180.00.₹160.00Current price is: ₹160.00.
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Handbook on Present Environmental challenges: An overview
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Effectiveness of Rural Marketing of FMCG Product
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- Author: –Mohd Shuaib Siddiqui,Anoop Krishna Saxena
- Language : English
- Paperback : 293 pages
- ISBN-13 : 978-93-5515-102-5
- Country of Origin : India
- Generic Name : Thesis
- Publisher : Book Rivers(15June 2022)
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ENTREPRENEURSHIP AMIDST PANDEMIC COVID19
MSMEs play a notable role in economic and social
development, thereby providing flip to entrepreneurship, as they
have inherent features of being innovative and responsive to
changing market changing aspects. MSMEs not only play a crucial
role in providing large employment opportunities at comparatively
lower capital cost but also encourage entrepreneurial activities in
rural and backward areas. But, the large units or Multi-National
Companies are in a better position in the competitive world with
large capital, human resources and Research & Development
section compare to MSMEs.
CORPORATE SOCIAL RESPONSIBILITY IN INDIAN BANKING INDUSTRY
Initially Indian commercial banks were classified into four core groups viz. State Bank Group (SBG), Nationalized Banks (NBs), Old Private Sector Banks (OPSBs) and New Private Sector Banks (NPSBs). Then one commercial bank was selected from each of the four core groups. The selection of banks from each group was based on a study conducted by IIM-Udaipur along with Economic Times and an independent organization named Futurescape2. Their study identified India‟s top 100 companies for sustainability and CSR.
Apbhransh Sahitya : Ek Anusheelan
PRODUCT DETAILS
- ISBN : 978-93-90548-29-3
- Publisher : Book River (10 March 2021)
- Language : Hindi
- Dimensions : 12 x 2 x 21 cm
- Country of Origin : India
- Pages : 245
STEM CELLS IN DENTISTRY
“And now science has presented us with a hope called stem cell research, which may provide our scientists with many answers that have for so long been beyond our grasp. I don't see how we can turn our backs on this. There are so many diseases that can be cured or at least helped. We've lost so much time already. I can't bear to lose any more.”
MYOFUNCTIONAL APPLIANCES
ISBN 13: 978-93-90548-44-6
Authors:Dr. Saurav Kumar,Dr. Nadira Hassan ,Dr. Ravi Anjan ,Dr. Himanshu Kaushik ,Dr. Sana Shaikh
Publisher : Book Rivers (21 October 2020)
Language : English
Paperback : 158 pages
Country of Origin : India
Generic Name : Thesis
Sabjiyo ki Adhunik kheti (Hindi)
भारत एक कृषि प्रधान देश है जहाँ की लगभग 70 प्रतिषत जनता कृषि कार्य करती है। बढ़ती हुई जनसंख्या तथा भूमि की उत्पादन दर कम होने के कारण कभी-कभी भोजन की पूर्ति की समस्या गंभीर रूप धारण कर लेती है। भारत में खाद्य पदार्थों का कम उत्पादन होने का दूसरा कारण यह भी है कि यहाँ अधिकतर लोगों की काम करने की क्षमता कम है क्योंकि वे असंतुलित एवं कम पोषण आहार के ऊपर निर्भर रहते हैं अतः स्वास्थय ठीक न रहने से उनकी कार्य करने की क्षमता भी कम होती है। इस प्रकार स्वस्थ्य जीवन के लिए सन्तुलित एवं पोषक आहार जरूरी है।
STORE ATMOSPHERICS AND CONSUMER BEHAVIOUR K.SARANYA
The country has seen a radical revolution in retailing
after globalization. Different formats of stores have been
opened up many in cities across India. The multi-storied
malls, hypermarkets, supermarkets have all made a
revolution in retail experience among the consumers.
Therefore, the customers do not only visit the store for
buying goods and services, they go with the expectation of
having fun, entertainment, spending leisure time etc.
Moreover, the consumers‟ purchasing power has been
increasing and this encourages the retailers to concentrate
on building a better environment in the stores.
Pharmacology of Indian Medicinal Plants
Aloe vera is India’s most favorite herbal medicinal plant that is require low maintenance and easy to grow. The name of aloe is derived from Arabic word “Alloeh” meaning a shining bitter substance. Aloe vera belongs to the family Asphodelaceae (liliaceae) (Ghazanfar, 1994). It grows mainly in the dry regions of Africa, Asia, Europe and America. In India, it is found in Rajasthan, Andhra Pradesh, Gujrat, Maharashtra, and Tamil Nadu. Aloe vera is popular in Ayurvedic medicine (Richard, 2005). There are more than 300 species of aloe plants. This plant has yellow flower the leaves are arranged in rosette configuration. They are triangular and spear like and have thorny ridges. Aloe vera is a customary, dry spell dispute, sticky plant.
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